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September 2017 - Adcraft Labels
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How Do You React When You Here The Word “Craft?”

How Do You React When You Here The Word “Craft?”

I wonder how many people walking through the beer aisles at Trader Joe’s realize that when they pick up that six-pack of Lagunitas, the little craft brewer from just outside Petaluma, California, they’re picking up a Heineken product? Do you think someone who grabs a...